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Armory Chrysler Dodge Jeep Ram FIAT of Albany

960 Central Ave
Directions Albany, NY 12205-3504

  • Sales: (518) 641-7777
  • Service: (518) 641-7643
  • Parts: (518) 641-7633


  • Monday 09:00AM - 07:00PM
  • Tuesday 09:00AM - 07:00PM
  • Wednesday 09:00AM - 07:00PM
  • Thursday 09:00AM - 07:00PM
  • Friday 09:00AM - 06:00PM
  • Saturday 09:00AM - 05:00PM
  • Sunday Closed
GET $500 OFF 
The Purchase of Select New Vehicles As Our Way of Thanking You for Your Service!

First Responder Appreciation Incentives exclusively for active First Responders

Eligible Occupations Include:

Law Enforcement (Police Officer, Sheriff's Deputy, Correctional Officer, State Trooper, Federal Officer, Conservation Officer, etc.)
Fire Personnel (Career Firefighter and/or Volunteer Firefighter)

Available toward the purchase or lease of eligible new 2020 FCA US LLC vehicles. SEE BELOW FOR A FULL LIST OF ELIGIBLE VEHICLES.

 Must take new retail delivery from dealer stock by July 1, 2020. Limit of 2 per year, for U.S. residents only. See below for complete details and eligibility.

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By submitting your contact information, you consent to be contacted by telephone about purchasing a vehicle or obtaining vehicle financing. Clicking on the Submit button above is your electronic signature.

Please see the Program Rules and Guidelines below for complete details:


January 3, 2020 through January 4, 2021

Refer to Incentive Program Rules Manual (previously referred to as the Gold Book) and Incentive Summary Communications.

This program offers a $500 cash allowance to be applied toward the retail purchase (Type Sale 1/B) or lease (Type Sale L/E) of an eligible vehicle. Eligible consumers include members of an eligible First Responder Association including: Police, Fire Department and EMT.


All franchised FCA US LLC dealers who agree to abide by these Official Program Rules are eligible to participate.

2020 Model Year

Chrysler Brand
  • Pacifica Gas
  • Pacifica Hybrid
  • Voyager
  • 300
Dodge Brand
  • Durango (including SRT)
  • Challenger (including SRT)
  • Charger (including SRT)
Jeep Brand
  • Cherokee
  • Compass
  • Grand Cherokee (including SRT/Trackhawk)
  • Gladiator (excluding Rubicon)
  • Renegade
  • Wrangler (excluding Rubicon)
Ram Brand
  • Ram 1500 DT Quad / Crew Cab
  • Ram 1500 DS Quad / Crew / Reg Cab
  • Ram Heavy - Duty 2500 / 3500
  • Ram 3500/4500/5500 Chassis Cab
  • ProMaster Van 
  • ProMaster City
FIAT Brand
  • 124 Spider
  • 500L
  • 500X
  • Alfa Brand
  • Giulia (including Quadrifoglio)
  • Stelvio (including Quadrifoglio)

Eligible consumers include: Police Officer, Sheriff/Sheriff's Deputy, Correctional officer, State Trooper, Federal Law Enforcement Officer, Career Firefighter, Volunteer Firefighter, EMT and Paramedic.All eligible personnel must present qualifying documentation (as outlined in the first paragraph of Dealer Responsibility) that clearly reflects their eligibility status, to a franchised FCA dealer in the United States at the time of retail purchase of an eligible vehicle.
The vehicle sale or lease must be registered in either the name of the eligible participant or registered in the name of an immediate family member living in the same household.

Spouses of deceased Police Officers, Firemen and EMTs who died in the line of duty who meet the eligibility criteria above are eligible to participate.

The eligible retail purchase or lease customer must assign the cash allowance to the selling dealer. The retail purchaser's order must show the cash allowance as having been applied to the vehicle's purchase price, or in the case of a lease customer, as reducing the total lease obligation (12-month minimum lease term).

When the qualifying documentation presented bears a former or changed name, the customer must substantiate the former/changed name with a copy of legal documentation, (i.e., marriage certificate, divorce decree, court order). The dealer must retain copy of the name change documentation to verify customer eligibility.


These programs are compatible with the following program types, providing the vehicle meets all program eligibility requirements:
  • Automobility Program
  • National or Regional Consumer Cash Allowance/APR programs
  • National or Regional Lease programs
  • National or Regional Consumer Lease cash programs
  • National or Regional Consumer Lease Loyalty cash programs
  • All other Certificate programs
  • FCA Employee Advantage program
  • Dealership Employee Purchase Program
  • FCA Affiliate Rewards Programs
This program is not compatible with the following program types:
  • USAA Member Certificate program
  • Any vehicle sold or leased to a registered Fleet Customer, regardless of whether a Fleet Allowance or payments are available or claimed.

(Rev: 1-03-20.47CLA9)

©2020 FCA US LLC. All Rights Reserved. Chrysler, Dodge, Jeep, Ram, Mopar and SRT are registered trademarks of FCA US LLC. FIAT and ALFA ROMEO are registered trademarks of FCA Group Marketing S.p.A., used with permission.